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The Scale Programme. By application.The Scale Programme. By application.
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The Pathway to Success

Smart people choose us.

Has your growth stalled?

If your sales or growth has stalled, as a founder you are leaving money on the table, and your competitors are getting ahead.

Profit margins are compressed, stakeholders frustrated. Over time, acquisition costs always increase.

This is why we designed the Scale Programme. Our mission is to help as many founders as possible identify the constraints in their business and execute the changes to accelerate their growth.

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The Application Process

  1. Apply

    Complete a short application about your business and your goals.

  2. We review your application

    We read every application personally.

  3. 15-minute call

    If your application is accepted, we invite you to a short call.

  4. Our decision

    At the end of the call, we'll tell you whether we can help.

  5. Your strategic sales and marketing report

    If accepted, we begin the engagement and deliver your report within 72 hours.

We invest our time and expertise in a limited number of businesses. Each application is assessed on the strength of the business, the scale of the opportunity, and the founder’s commitment to execution.

What happens next

If the application is successful, we'll jump on a brief 15-minute discovery call. If we're a good fit for each other, we'll run through everything the programme includes and advise on next steps.

Your next stage of growth

The Scale Programme includes:

  • The key constraint in your sales and marketing, identified.
  • A clear strategic direction for your sales and marketing.
  • Sales and marketing priorities, defined and sequenced.
  • The AI and marketing tech stack engineered around your business.
  • Strategic Sales and Marketing Report, delivered within 72 hours.
  • Support with execution as the strategy is put into action.

Why apply with us

Since 1998, we've helped startups scale and have been trusted by major global brands across multiple different industries. There is no cost for your application, and if we're a good fit, you'll leave the call knowing exactly how we can help.

Who this is for

This is for founders and business owners who either want to scale their business faster, or whose growth has stalled and who need to find the answer.

Results our team delivered

Selected client programmes.

Energy acquisition programme

1998 – 2005

Customer growth

YearCustomers acquiredLifetime value
1998 – 2005 · Homes1.5M+—
1998 – 2005 · Businesses20,000+—
1998 – 2005 · Programme total—£2bn+
From our energy acquisition programme.
  • Software

    A Software Company Generated $40,000 In 28 Days

    Revenue generated
    $40,000
    Timeframe
    28 days
  • eCommerce

    An eCommerce Brand Quadrupled Its Traffic In 4 Weeks

    Website traffic
    4x
    Timeframe
    4 weeks
  • Energy

    Over 1.5 Million Customers Acquired For Energy Brands

    Residential customers
    1.5M+
    Business customers
    20,000+
  • eCommerce

    Ebuyer Generated £240,000 From Existing Traffic

    Additional revenue
    £240,000
  • Gaming

    Ladbrokes Acquired 12,000+ New Players For The World Cup

    New players
    12,000+
    Partnership
    3 years
  • Finance

    A Forex Broker Held Acquisition Costs Below $240

    Cost per lead
    ~$20
    Cost per acquisition
    <$240
View all case studies →
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  • £2bn+

    client sales

  • 20+

    global brands

  • 50+

    industries

Our team has worked with

Why Strategy Comes First

Marketing has never offered more options. More channels, more tools, more agencies, and less clarity on what drives sales.

Businesses that grow are rarely those doing more. They are those with a clear strategy, applied consistently.

The Scale Programme gives you that clarity before you commit further budget.

Experience behind the method

The SCALE Method was not developed in a classroom. It was built over more than 25 years of acquiring customers for energy suppliers, betting brands, retailers and financial services firms.

The same questions, analysis and planning process is now applied to businesses of every size.

Inside the Strategic Sales and Marketing Report

Included in the Scale Programme

  • The #1 thing holding your sales back
  • Who to target, and what to say
  • Where to spend, and where to stop
  • How you compare to your competitors
  • A Strategic Sales and Marketing Report your team can act on

Switch vs A Typical Agency

A typical agencyThe Scale Programme
Begins with a monthly retainerBegins with the Scale Programme
Recommends its own servicesRecommends what will grow sales
Account managed by junior staffLed by a senior strategist
Generic plansA Strategic Sales and Marketing Report
Long-term contractNo retainer. More strategy time as required

Built For Every Stage

  • Starting Out

    Under £250k

    Establish the right foundations from the outset.

  • Growing

    £250k – £10m

    Move beyond a revenue plateau.

  • Established

    £10m+

    Align every channel behind one strategy.

The Scale Programme

Your Engagement

Applying is free. If your application is successful, a short call confirms the fit, the scope of work and the fee. Nothing is payable until you've agreed both.

  • The Scale Programme in full
  • Strategic Sales and Marketing Report
  • Support with execution
  • Senior Growth Director
Apply now for free

No retainer.

Apply for the Scale Programme

Engagements are accepted where we are confident we can add value. The application takes two minutes.

Your nameEmailCompany nameWebsite (optional)Current stage of your businessAnnual turnoverWhat is your most pressing business challenge?What would success look like in 12 months? (optional)Send My Application

No payment is required at this stage. If your application is a fit, we will book a 15-minute call.

Questions

How much does it cost?Who is Switch Performance?What's included in the Scale Programme?Do I need this?What type of business is this for?Is there a cost to apply?

You have read this far for a reason. If growth matters this year, the Scale Programme is a measured first step.

Apply now for free Chat on WhatsApp

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